A very important aspect in planning and organizing corporate events and choosing a suitable venue. In many cases, various corporate events are organized in hotels-trainings, conferences, seminars and other business events, because of the easy accessibility and the ability to provide everything in one place.
However, how can you sell a hotel for such corporate events? To help you in this endeavor, we have prepared some very important tips that can be applied right now in the strategy. Large hotels often have an entire department dedicated to organizing corporate events on-site. Even if you are a small hotel, however, with some of the right techniques you can attract corporate clients to your facility.
Show your hotel via a virtual tour
An interesting and very effective way to sell your hotel to an event company is by using a Google-certified virtual tour. A virtual tour is a 360-degree view of your hotel, through which interested customers can "walk" in the conference hall, in the lobby, in the rooms and so it is easier to assess how suitable this place is for their event. Through the company's virtual tour, you can quickly explore the location and go directly to the discussion of the offer. An example of a virtual tour looks like this:
A Google-certified virtual tour can appear in all online channels in the hotel – on the website, in the Google + profile, on the Facebook page. With it, your customers can quickly get an idea of the hotel, and so make it easier for them to make their choice.
Book a virtual tour to your hotel here.
Prepare everything you need for a corporate event
If your hotel has an appropriate conference room, do your best to provide and additional features that would be suitable for the event company. Only the presence in the hall does not make the hotel attractive to you for events.
Invest in materials and tools for business presentations, such as multimedia, a wide screen, a flipchart, or a projector. It is very important that the room has Internet access. Think about voice acting, as well as a sufficient number of sockets and surge protectors.
Provide easy access to the hotel
Access to the hotel and to the room was another important factor when planning a corporate event. Inform your customers that you can guarantee a transfer from the airport, train station or other place in the city. So check out another challenge for the event organizers and press them to make their choice.
Prepare a sample menu for lunch or coffee break
It is important to always be prepared with a menu offer if the client is interested in you. Some corporate events can last all day, so the opportunity to have lunch or coffee breaks should be included in the offer. Depending on the needs of the company, it can post its proposal in the most appropriate way and send it directly for discussion.
Let potential customers know
If you have a hotel with a very large conference hall and facilities for holding corporate events, but the customers don't know it, then don't know how to earn them. It is important to imagine a hotel and opportunities for organizing business events through a special page on your website, in which you can even embed a virtual tour to present the benefits of your hotel and give the opportunity for direct booking.
We recommend that you read:
- 10 reasons to make a virtual tour to our hotel
- 10 ways to increase his Facebook fan base
- 10 key elements of a tourism marketing plan
Travel Mind can help you with campaigns to promote hotels for corporate events, to make a virtual tour of the conference room and help you with everything you need to attract business customers! Contact us and ask for his suggestion!
